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AMA 'treats' village children at Halloween Bash
2/10/09

The Alfred University American Marketing Association (AMA) held its second annual Halloween Bash on Oct. 31, 28, at the Alfred Fire Hall. This bash is open to children in the community after trick-or-treating hours to enjoy Halloween traditions a little bit longer for the night.

Members of the AMA prepared for the event by getting donations of small pumpkins from Kent Farms in Andover, NY, cider from a faculty adviser, and decorations from other students.

The students bought food, drinks, paint, goodie bags, raffle prizes, and arts and crafts for all of the children to enjoy. TJ Samuels, a student at Alfred University, even dressed up as a clown to entertain the children.

Each year the AU chapter of the American Marketing Association works to expand its reach into the community. The Halloween Bash is a great way for the student organization to use the marketing tools learned in the classroom and to share their resources with children and parents in the community on such a popular night.

The AU AMA has plans to continue this tradition in 2009. — Jessica Marble ’11
Marketing