Bachelor of Science in Business Analytics

A program in demand!

As today's global marketplace continues to evolve with emerging technologies, almost all businesses are dependent on people with analytical skills to interpret data to guide their organizational decision making. With Alfred University’s interdisciplinary business analytics program curriculum, you will acquire a vast range of skills and experience within the intersections of business and data analysis.

School/Division

College of Business

Campus Locations

Main Campus - Alfred, NY

Major

Business Analytics (BS)

Double Major

Double Major option(s) offered.
Learn More

Minor

Business Analytics

Program Contact

Mark Lewis

lewism@alfred.edu

607-871-2124

WHY CHOOSE THE BS IN BUSINESS ANALYTICS AT ALFRED UNIVERSITY?

INVESTIGATE, IDENTIFY, ORGANIZE

Business data analysts find, identify, and organize the puzzle pieces that make up a business. Leading with an inquisitive and investigative approach to problem solving, students in the business analytics program will learn how to make data-driven business decisions that yield innovative solutions. By honing your analytical skills, you’ll be motivated to question, examine, and uncover data insights.

CAREER GROWTH

Data is one of the biggest resources for a business. Whether you’re working as a budget analyst, data architect, or applied business analyst, you will need to be equipped with the tools to organize, manage, and apply data in various contexts. Playing such an important role in the industry, it’s no wonder careers in business are expected to grow anywhere between 6-17% by 2031.

INDUSTRY OUTLOOK

Worldwide revenues for big data and business analytics will grow from $130.1 billion in 2016 to $203 billion in 2020. On a small scale, this means graduates of the BS in business analytics program will find ample career opportunities. Big picture? These figures indicate that big data is a big deal for job seekers, establishing a growing and ever-evolving labor market that will last well into the future.

AACSB International Accreditation

Schools that are accredited by the Association to Advance Collegiate Schools of Business are considered to be the best business schools in the world—only 5% of business schools worldwide get accredited. Business analytics majors at Alfred University are guaranteed to receive a world-class education.

Offering specialized accreditation for business and accounting programs at the bachelor's, master's, and doctoral levels, the AACSB regularly reviews Alfred University, aligning our program standards of continuous improvement in quality through innovation, engagement, and impact.

AACSB Logo

AACSB International

Affordability

The cost of your education shouldn’t be the barrier that prevents you from reaching your goals. That’s why nearly 98% of Alfred University students receive some form of financial aid, mostly in the form of scholarships and grants that don't have to be paid back. We urge you to apply for financial aid, even if you're unsure if you qualify.

To learn more about your eligibility, scholarship opportunities, and tuition rates, visit the Financial Aid page. You can also apply for aid through the Free Application for Federal Student Aid (FAFSA).

Explore Your Interests in Business and Data With a BS in Business Analytics From AU

With a bachelor's degree in business analytics from Alfred University, you'll learn to nurture your inquisitive nature and pioneer a long-lasting career in your industry – because when business meets data-driven analysis, big things are sure to happen.

Learn more about the business analytics degree program by Requesting Information. Ready to apply? Begin your online application now.

Curriculum Summary

The business analytics degree program at AU will have you studying financial and managerial accounting, international business and economics, marketing, and more. Equipping you with the skills you need to understand and execute data-driven business practices, the BS in business analytics provides both a depth and breadth of business knowledge.

At the end of the program, you will complete a capstone project that reflects your hard work and accomplishments, positioning you to enter the job market with the tools you need to succeed.

Business Analytics Major

Students enrolled in the BS in business analytics degree program will need to complete the Arts and Sciences Core plus enough arts and sciences electives totaling a minimum of 60 liberal arts credit hours. Students will also take the courses listed in the Business Professional Core.

In addition, all Business Analytics majors must take:

DATA 156 Introduction to Computing
DATA 201 Analytics II
DATA 202 Data Visualization & Analysis
DATA 203 Current Topics in Data Analytics
DATA 205 Introduction to Database Systems
DATA 401 Analytics Capstone Course
DATA 402 Analytics Seminar
ECON 310 Applied Econometrics

Plus another 9 credits in business electives.

Business Professional Core Requirements

ACCT 211 Financial Accounting
ACCT 212 Managerial Accounting
BUSI 105 Business Perspectives
BUSI 106 Contemporary Business
BUSI 457 International Business
or FIN 458 International Financial Management
or ECON 412 International Economics
or MKTG 489 International Marketing
BUSI 499 Business Policy
FIN 348 Managerial Finance
LAW 241 The Legal Environment of Business
MGMT 328 Management and Organizational Behavior
MGMT 484 Operations Management
MIS 390 Introduction to Management Information Systems
MKTG 221 Marketing Principles and Management

Arts and Sciences Core

BUSI 113 Descriptive Analytics and Statistics
BUSI 213 Research Methods for Business
BUSI 150 Business Analytics Math
ECON 201 Principles of Microeconomics
ECON 202 Principles of Macroeconomics
ENGL 101 Writing I
ENGL 102 Writing II
MIS 101 Analytics I
UNIV 101 Common Ground

Social Sciences (minimum)
Natural Sciences (minimum)
Humanities (minimum)

Writing requirements are specified in the Catalog under General Education Requirements for Liberal Arts and Sciences, Basic Competencies, Written Communication.

The Bachelor of Science in Business Analytics degree is composed of professional core courses shared by all majors, business courses specific to each major, business electives totaling 48 credits in business, arts and sciences, and general education core courses specified for business, and liberal arts electives to reach a minimum of 60 credits of liberal arts courses (as required for all Bachelor of Science degrees). Depending on the major, you will take additional electives to reach the total of 120 credit hours required for graduation. You are also required to:

Complete a minimum of 30 credit hours in upper division business courses
Maintain at least a 2.0 grade point average overall
One Personal Fitness course (credits not included in the 120 credits required for graduation) and one Wellness Course.
Satisfy the University's Global Perspectives requirement

After your first year is complete, we urge all business students to gain the valuable, real-world experience only an internship can offer.

Most internships occur during the summer months between semesters
Each credit hour you'll earn equals 45 hours of work; you'll figure out the actual schedule with your site supervisor
Internships may or may not be paid, depending on your host organization
Grades are assessed based on complete, timely submission of all required internship documentation, with the final learning report weighted most heavily

Business Analytics as a double major is available to any AU student. To earn a Business Analytics double major, take all courses listed below, totaling 85 credits.

LEARN MORE ABOUT DOUBLE MAJORS

DATA 402 Analytics Seminar
ACCT 211 Financial Accounting
ACCT 212 Managerial Accounting
BUSI 113 or other AU statistics course
BUSI 213 Research Methods
BUSI 499 Business Policy
BUSI various International Business option
ECON 202 Principles of Macroeconomics
FIN 348 Managerial Finance
LAW 241 Legal Environment of Business
MGMT 328 Management and Org Behavior
MGMT 484 Operations Management
MIS 101 Analytics II
MIS 390 Intro to MIS
MKTG 221 Marketing Principles & Management
DATA 156 Introduction to Computing
DATA 201 Analytics II
DATA 202 Data Visualization & Analytics
DATA 203 Current Topics in Analytics
DATA 205 Database Systems
DATA 401 Analytics Capstone
ECON 310 Applied Econometrics
ECON 201 Principles of Microeconomics
ENGL 101 Writing 1
MATH 104 or 151 or higher or BUSI 150
MKTG 300+ Choose 1 upper-level business selected electives

Students in the business analytics program can strengthen their career opportunities by earning a Master of Business Administration (MBA) degree in one year after completing their undergraduate degree. This streamlined, competitive opportunity allows AU undergraduate students to earn both their undergraduate degree and in an accelerated format (4+1).

The business analytics minor includes 27 total credit hours, including 21 credits from our Required Courses and 6 credits from our Electives.

Required Courses

ACCT 211 Financial Accounting (3 credits)
BUSI 113 Descriptive Analytics and Statistics (3 credits)
BUSI 150 Business Analytics Math (3 credits)
DATA 156 Introduction to Computing (3 credits)
MIS 101 Analytics I (3 credits)
DATA 201 Analytics II (3 credits)
DATA 202 Data Visualization & Analytics (3 credits)

Electives

(Students must take 2 from the list)

BUSI 322Business Intelligence (3 credits)
ECON 310 Applied Econometrics (3 credits)
FIN 322 Finance Analytics (3 credits)
MGMT 322 Management Analytics (3 credits)
MKTG 322 Marketing Analytics (3 credits)
MKTG 452 Market Research (3 credits)

Students must complete at least half the course work at Alfred University and achieve a grade point average of at least 2.0 "C" in courses submitted for completion of the minor.

Business Analytics Program Career Outcomes

The world is seeing explosive growth in data, computing power, and software ability. The demand for professionals with business analytical skills is growing quickly due to "big data'' initiatives. Through our interdisciplinary curriculum and hands-on internship program, you'll be prepared to help organizations better analyze data and make more strategic and sound operational decisions.

Success Rate: 98% of our graduates are employed full-time or entered graduate school after six months of graduation. You will be prepared to effectively discover insights, communicate, and strategize in whatever industry you find yourself in.

What Can I Do With My Business Analytics Degree?

The demand for business analytics graduates is on a rapid rise as almost every big organization struggles to derive the maximum value from their investments and resources and seeks well-trained business analytics professionals. There is a predicted 50-60% gap by 2020 in the supply of graduates capable of performing advanced analytics and providing data-driven insights. Graduates can pursue careers as:

Accountants
Financial Advisors
Supply Chain Advocates
Data Architects
Big Data Analysts
Data Change Agents
Applied Business Analysts
Business Intelligence Analysts
Data Scientists
Budget Analysts

Where Can I Work?

Data analysts are adaptable individuals with a discerning and driven mindset, ready to take risks and make discoveries. As such, those who work in the business sector as data analysts can find careers in top industries like: